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How to learn about people around the world… for free

First of all, there is no substitute for the real field work. This been said, consider this: why should you wait for a client to ask you to research about users (aka people aka humans)? I like to see how

Posted in Behavior Design, Research, Service Design

Unconventional books for designers: INSTANT KARMA, by Barbara Ann Kipfer

Ultimately, design is always about change behavior. Whether it’s visual, interaction, physical or digital product or services, you want people to act one way or another: watch this movie, click this button, hold the cup this way, find your way

Posted in Behavior Design, Books, Design

Synergy vs Serendipity

There are few words that have been so battered as synergy, or so freely interpreted as serendipity. Nevertheless, their real meaning and the difference between them matters.

Posted in Business Design, Consulting, Project Management, Strategy, versus Tagged with: ,

Amazon Associates Disclosure

Psst. Sometimes I write a review of a book and place a link to its Amazon page. The thing is that I only review books I love :-)

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